Due to its confidentiality, the brief has been disclosed to Round Three Candidates in a private session. Those who received the brief may not distribute it, in whole or in part, without the prior written permission of Adtima.

All teams must submit their proposal via email by
11:59 PM, May 16, 2019.

Judging criteria

60% of your mark will be for Business Development skills, namely:

  • Presentation (25%)
  • Negotiation (25%)
  • Learning ability (10%)

The other 40% of your mark will be for Planning skills, namely:

  • Insights (10%)
  • Creative thinking (15%)
  • Strategy approach (15%)